About me
Seasoned ecommerce specialist with strong communication skills, delivering tailored digital solutions to drive growth. My ability to discover project requirements ensures successful progression.
My expertise lies in crafting comprehensive 360-degree marketing strategies, encompassing social media, search engine optimisation, and paid search tactics to elevate company visibility and optimize ROI.
With expertise in design, prototyping, and final development, my skills cover the entire spectrum of website and digital asset creation.
15+ years experience
Crafting the digital world through design and programming.
01
/03Web developement
Building online art
Financial Services
Website and branding created for Mortgage brokerage. A full marketing strategy developed to increase their online and local presence.
I was tasked with creating full marketing campaigns to engage with new customers and increase sales.
Key features
- Search engine optimisation
- Email campaigns
- Social media campaigns
- 4,200+ form leads generated
- Paid advertising
- Traditional media
- Company signage
- Wordpress
- Css
- Sass
- Html
- Php
- Jquery
Managed print
London based managed print company required new company branding and website with the aim to improve their online presence and produce new leads for services and products.
Key features
- Custom wordpress theme
- Search engine optimisation
- Company branding
- Logo design
- Responsive website
- Email campaigns
- Traditional media
- Wordpress
- Css
- Sass
- Html
- Php
- Jquery
Housing
A new website and campaign was required to promote and sell 14 one & two bedroom apartments. An artists impression was generated and site plans to detail the layout of the properties.
Key features
- Responsive website
- Artists impressions
- Site plans
- Brochure
- Adverts
- Digital assets
- Social media campaigns
- On site signage / hoarding
- Wordpress
- Css
- Sass
- Html
- Php
- Jquery
Building clean &
efficient code
02
/03Branding
Building identities
Branding
Creating branding for companies involves a comprehensive process that starts with understanding the company's mission, values, and target audience.
I begin by conducting thorough market research to identify the competitive landscape and uncover unique positioning opportunities.
Key features
- Understanding Mission and Values
- Target Audience Analysis
- Market Research
- Visual Identity Development
- Brand Story Crafting
Property development sales
branding of Bailey Court in London, a development of 14 one and two-bedroom apartments for sale, I focused on capturing the essence of modern urban living with a touch of elegance.
The process began with an in-depth analysis of the target market—young professionals and small families seeking stylish, convenient living spaces.
Key features
- Logo Design
- Branding Concept
- Direction
- Strategy
- Brochure
- Signage
Property development
For a property development in Southend, I created the design and branding by spearheading the entire process from conception to execution.
Starting with extensive market research to understand the local real estate landscape and target demographic, I crafted a distinctive brand identity that captures the coastal charm and modern appeal of Southend.
Key features
- Logo Design
- Branding Concept
- Direction
- Strategy
- Brochure
- Signage
- Responsive website
Breast screening trust
For the Lady McAdden Breast Screening Unit, I developed the branding by orchestrating the entire process from initial concept to final implementation.
Beginning with a thorough understanding of the unit’s mission to provide essential healthcare services.
Key features
- Logo Design
- Color Palette
- Brand Identity
- Traditional Assets
- Digital Assets
- Strategy
- Implementation
Wireframe
prototype, design
Housing
1400+ leads generated, 6 month period. Leading to purchase of all available shared ownership properties.

03
/03Ink Your Vision
Online retailer
For Hi-Tec, I meticulously designed and adhered to their brand guidelines, ensuring consistency across all print and digital materials.
I began by thoroughly understanding their brand ethos and visual identity, which emphasize innovation and performance.
Key features
- Brochures
- Leaflets
- Banners
- Email Campaigns
- Illustrations
- Product design
- Exploded View Illustration
Online retailer
For Magnum Boots, I meticulously designed and adhered to their brand guidelines, ensuring consistency across all print and digital materials.
I began by thoroughly understanding their brand ethos and visual identity, which emphasize innovation and performance.
Key features
- Brochures
- Leaflets
- Banners
- Email Campaigns
- Illustrations
- Product design
- Exploded View Illustration
Housing services
In developing the digital and print assets for Estuary Housing, I engaged in collaborative discussions with key senior staff members to ensure the materials effectively represented the organization's goals and values.
Key features
- Collaboration with senior staff
- Understanding goals
- Insight into strategy
- Active stakeholder involvement
- Comprehensive understanding
- Aligned materials
- Stakeholder resonance
Design
prototype, code
With expertise in design, prototyping, and final development, my skills cover the entire spectrum of website creation.

Capabilities and
Skills
01
Branding
I specialize in offering comprehensive branding services tailored to meet the diverse needs of companies. With a keen understanding of market dynamics and consumer behavior, I employ a strategic approach to develop impactful branding solutions that resonate with target audiences and drive business growth.
- Strategy & analysis
- Corporate design
- Logo design
Digital design
In the realm of digital design, I offer a comprehensive suite of services geared towards empowering businesses to thrive in the digital landscape. From intuitive user interfaces to engaging user experiences, I specialize in crafting digital solutions that captivate audiences and drive results.
- UX & UI design
- Animation & interaction
- Design direction
Web development
I offer tailored solutions designed to meet the unique needs of businesses across various industries. With expertise in both front-end and back-end development, I specialize in crafting custom websites that not only showcase the essence of a brand but also deliver seamless user experiences.
- Frontend development
- Creative development
- Content management systems